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How to Get Verified on Snapchat: Requirements & Steps

Want to get verified on Snapchat? Learn how Snap Star verification works, what Snapchat looks for, how to apply, and why Snapchat+ is not the same as verification.

By Irfan
June 11, 2025 • 19 min read
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How to Get Verified on Snapchat: Requirements & Steps

How to Get Verified on Snapchat is a common question among creators and public figures who want people to recognize their accounts as authentic. Unlike some social platforms, Snapchat does not offer a simple verification badge that anyone can unlock by paying for a subscription or reaching a specific follower count. Instead, Snapchat uses its Snap Star verification process to recognize notable creators and public figures.

Snapchat’s creator verification program is called Snap Star. It recognizes public figures and creators who have an authentic public presence, share quality content, and meet Snapchat’s eligibility standards.

If you are a creator, influencer, artist, entrepreneur, journalist, or public personality, you may be wondering how to apply, how many followers you need, and what Snapchat looks for before approving an account.

This guide explains the official verification process, the factors Snapchat considers, how to prepare your account, common mistakes to avoid, and how to distinguish a genuine Snap Star badge from a Snapchat+ subscription badge.

What Does Snapchat Verification Mean?

Snapchat verification is associated with the Snap Star program, which recognizes eligible public figures and creators.

A verified Snap Star has a special star indicator on their profile. The designation helps users identify authentic public-facing accounts and makes it easier to distinguish a recognized creator from an impersonator or unofficial fan account.

Snapchat’s official support documentation explains that Snap Stars are creators or public figures known for their content, public presence, or popularity.

Verification can be useful if people search for your name, follow your work, or want to make sure they are interacting with your genuine account.

However, getting verified is not simply a reward for being active on Snapchat. Snap reviews several factors, and no particular follower count guarantees approval.

You can read Snapchat’s official explanation here: What is a Snap Star?.

What Does a Verified Snapchat Badge Look Like?

Snapchat uses a star designation to identify verified Snap Star profiles. The exact way account labels appear can depend on the current app interface.

It is important not to confuse this designation with the optional Snapchat+ badge.

Account indicatorWhat it means
Snap Star designationSnapchat has verified the account as an eligible public figure or creator.
Snapchat+ badgeThe user has a Snapchat+ subscription and has enabled the badge or is using a feature that displays subscription status.
Public ProfileA public-facing profile with tools for sharing content and helping other users discover you.
Creator AccountAn account with creator-focused features; it is not automatically verified.

A Snapchat+ badge does not establish that someone is a celebrity, public figure, or independently verified person. Snapchat specifically distinguishes subscription labels from Snap Star verification.

This matters because users sometimes assume that a paid badge means an account has been verified. It does not.

For the official explanation, see About Account Labels on Snapchat.

Snapchat Verification Requirements

Snapchat does not publish a single checklist that guarantees verification. Instead, it considers several factors when reviewing Snap Star eligibility.

Understanding these factors can help you prepare a stronger application and identify areas where your account may need improvement.

1. An authentic account

Your Snapchat account should represent the real person or people it claims to represent.

If you are a creator, your account should clearly reflect your own identity and public presence. If you are a well-known personality, your profile should be distinguishable from fan pages, parody accounts, and unrelated profiles using a similar name.

General-interest accounts that do not represent a specific real person or people are not eligible under the published Snap Star criteria.

For example, an account representing an individual musician is different from a page that simply reposts popular music clips from other creators.

Keep your profile information consistent with your public identity. Use accurate information, avoid impersonation, and do not present yourself as an official representative of someone else unless you are authorized to do so.

2. A large and engaged audience

Snapchat considers audience engagement when evaluating Snap Star applications.

This means that the number of followers alone does not tell the whole story. The platform is interested in whether people actually engage with your public presence.

For example, an account with a smaller but genuinely interested audience may demonstrate more meaningful engagement than an account with inflated follower numbers and little real activity.

You can strengthen your public presence by publishing original Stories, sharing content that people want to watch, and maintaining a recognizable identity.

Do not buy followers, purchase fake engagement, or use automated services to inflate your statistics. These tactics can undermine your credibility and put your account at risk.

3. Regular public Stories

Snapchat specifically considers whether an account is used to create and share Stories with the general public on a regular basis.

Private Snaps sent only to friends are not the same as maintaining an active public creator presence.

If you want to pursue Snap Star status, consider building a consistent public content routine. Your Stories might include behind-the-scenes updates, tutorials, original commentary, creative work, or other content that reflects your expertise and personality.

Consistency matters, but posting constantly is not the goal. Focus on publishing material that offers something worthwhile to your audience.

4. Notability and cultural relevance

Snapchat considers whether a creator or public figure is notable or culturally relevant.

This is one reason verification cannot be reduced to a simple follower threshold. Snapchat may consider a person’s broader public presence, including whether people search for them or recognize their work outside the platform.

For example, a musician with an established audience, a journalist known for their reporting, or a creator whose work is widely discussed may have evidence of public recognition beyond their Snapchat follower count.

If you have legitimate coverage in reputable publications, a professional website, or other established public profiles, make sure your identity is consistent across those sources.

Do not create fake news articles, buy questionable publicity, or misrepresent your achievements to appear more notable.

5. Original, high-quality content

Snapchat considers whether your content is original, safe, appropriate for its users, and consistent with its Community Guidelines.

Creators should focus on their own work rather than repeatedly reposting material created by other people.

Depending on your niche, original content might include:

  • Tutorials and educational videos.
  • Original photography or artwork.
  • Commentary and analysis.
  • Music, comedy, or entertainment.
  • Behind-the-scenes creative work.
  • Public-interest reporting.
  • Personal experiences shared responsibly.

You do not need to create the same type of content as every other creator. The important thing is to develop a recognizable style and share material that reflects your own identity.

6. Compliance with Snapchat’s rules

Snap Star applicants must follow Snapchat’s Terms of Service and Community Guidelines.

Misleading identity claims, harassment, unsafe content, artificial engagement, or other serious policy violations can harm your eligibility.

Review your public content before applying. Remove material that violates the rules where appropriate, and avoid tactics intended to manipulate verification or platform recommendations.

Snapchat also reserves the right to revoke Snap Star status when an account no longer meets its requirements or violates its policies.

Official resource: How do I become a Snap Star?.

How Many Followers Do You Need to Get Verified on Snapchat?

Snapchat does not publish a fixed follower minimum that guarantees Snap Star verification.

You may encounter articles or social media posts claiming that you need a specific number of followers, views, or monthly impressions to receive a star. Treat those claims cautiously unless they refer to a current, official Snapchat requirement.

Snapchat’s published criteria emphasize engagement, public Stories, authenticity, notability, and content quality. It also notes that people who are well-known outside Snapchat may be considered even if their audience does not fit the usual engagement profile.

This means that gaining followers can help build a public presence, but it is not a guaranteed route to verification.

It is also important to distinguish verification from monetization. Snapchat’s creator monetization programs have separate eligibility requirements, which can include audience and viewing thresholds. Those requirements should not be mistaken for a universal Snap Star follower minimum.

Rather than chasing a particular number, focus on building a genuine audience that regularly engages with your public content.

How to Get Verified on Snapchat: Step-by-Step Process

If you believe your account meets Snapchat’s eligibility criteria, you can request Snap Star verification through the official process.

Step 1: Build your public presence

Before applying, make sure your account represents you clearly and has an established public presence.

Review your display name, username, profile details, and public content. If you are a creator, make it easy for people to understand what you do and why they might want to follow you.

You should also make sure your account is active and that your public Stories reflect your work consistently.

Step 2: Review your eligibility

Consider Snapchat’s published criteria:

  • Does the account represent a real person or people?
  • Do you share public Stories regularly?
  • Is your audience genuinely engaged?
  • Is there evidence of public recognition or cultural relevance?
  • Is your content original and appropriate?
  • Does your account comply with Snapchat’s rules?

You do not need to assume that every criterion has a publicly disclosed numerical threshold. Snapchat evaluates applications based on multiple factors.

If your account is primarily private and you rarely share public content, building a more established public presence may be a sensible first step.

Step 3: Gather information about your public identity

Prepare accurate information about yourself and your account.

Depending on the application form, you may be asked for your Snapchat username, name, contact details, location, content category, or other information relevant to the review.

If you have an established website, public professional profile, or credible media coverage, keep those references available in case the form provides an opportunity to explain your public presence.

Make sure all information is truthful and consistent. Do not submit fabricated press coverage or claim to represent a brand or personality without authorization.

Step 4: Open Snapchat’s official Snap Star application route

Visit Snapchat’s official support article, How do I become a Snap Star?.

The page explains the eligibility criteria and links to the official request form.

Use that official route rather than relying on an agency, an unknown website, or a person who claims to have special access to Snapchat’s verification team.

The application form and its instructions may change, so follow the current prompts rather than relying on screenshots from older guides.

Step 5: Complete the application accurately

Fill in the requested information and check it before submitting.

Use the correct Snapchat username and provide accurate details about your identity and public presence. If the form asks for supporting information, explain why people recognize your work and how your public profile represents you.

Keep your answers clear and factual. Avoid exaggerating your achievements or filling the application with irrelevant information.

The objective is to help Snapchat understand who you are, what you publish, and why your account may qualify for the program.

Step 6: Submit your request and wait for review

After submitting the official form, wait for Snapchat to review your request.

Snapchat does not guarantee approval, and its published guidance does not promise a fixed review time for every applicant.

Avoid repeatedly submitting incomplete applications or contacting people who claim they can accelerate the process in exchange for payment.

If Snapchat provides instructions or requests additional information, follow the official guidance.

Step 7: Keep your account active and authentic

While waiting, continue publishing original public content and engaging naturally with your audience.

Do not suddenly buy followers or change your account into something that no longer reflects your identity. Maintain a consistent public presence and continue following Snapchat’s rules.

If you are not approved, you can review your account against the published criteria and decide what to improve before pursuing the process again.

Submitting a request does not create an entitlement to a star.

How to Improve Your Chances of Snapchat Verification

There is no guaranteed shortcut to becoming a Snap Star. However, the following practices can help you build a stronger public presence.

Develop a recognizable identity

Use a consistent name, profile image, and public identity across the platforms where you are active.

If people know your work from a website, YouTube channel, Instagram profile, or professional portfolio, consistent information can help them recognize you.

Avoid frequently changing your identity in ways that confuse your audience.

Publish content people want to return to

Instead of posting only when you have something to promote, build a content routine around your interests or expertise.

For example, a technology creator might publish short tutorials, explain new developments, or share practical tips. An artist might show work in progress, discuss creative techniques, and share finished projects.

A recognizable content theme can give people a reason to return.

Build genuine engagement

Encourage meaningful interaction rather than focusing exclusively on views or follower totals.

You can respond to appropriate questions, share useful information, and create content based on the topics your audience cares about.

Avoid buying engagement or using spammy tactics. Artificial activity does not establish a trustworthy public presence.

Establish a credible presence outside Snapchat

If you are a public figure or professional creator, make sure your identity can be understood through legitimate sources beyond your Snapchat account.

A personal website, a portfolio, professional profiles, or credible media coverage may help explain who you are and what you do.

These sources are not a guarantee of verification, but they can make your public identity easier to understand.

Keep your account secure

Use a strong, unique password where supported, enable available account security protections, and never share verification codes with strangers.

A compromised account can damage your reputation and interrupt your ability to publish content.

Be particularly careful with messages claiming that your account is eligible for a star but requires an urgent payment, password, or security code.

Follow Snapchat’s policies

Review your public content and make sure it complies with the platform’s rules.

Do not impersonate other creators, mislead users about your identity, purchase fake engagement, or use other tactics that undermine authenticity.

Snapchat can revoke Snap Star status for policy violations or other reasons specified in its support documentation.

What Is the Difference Between Snapchat Verification and Snapchat+?

This is one of the most common points of confusion.

Snapchat+ is a paid subscription that provides access to optional features. Depending on the current plan and availability, these may include app customization, experimental features, and other benefits.

Subscribers can enable a Snapchat+ badge to display their subscription status. That badge is not the same as a Snap Star designation.

Here is the difference:

Snap StarSnapchat+
Snapchat’s verified designation for qualifying public figures and creators.A paid subscription service.
Evaluated using authenticity, engagement, public presence, notability, content quality, and policy compliance.Provides optional premium features.
Cannot be purchased as a guaranteed verification service.Requires a subscription to access its paid benefits.
Helps users identify verified public-facing accounts.A visible subscription badge indicates Snapchat+ status, not identity verification.

If your goal is to become a verified public figure or creator, buying Snapchat+ does not automatically qualify you for Snap Star status.

For details about the paid subscription, visit the official Snapchat+ page.

Can Businesses Get Verified on Snapchat?

Businesses have a separate route to public profile verification in certain circumstances.

Snapchat provides business-oriented tools for brands using Public Profiles, including features for presenting branded content and reaching audiences. Business profile verification is not the same application process as Snap Star verification for individual creators and public figures.

Snap’s business support documentation explains that eligible businesses should work with their Snapchat account team to request verification. Eligibility can depend on the type of business, its profile, and the applicable policies.

If you represent a brand, start with the official resource: How to Verify Your Business’s Public Profile.

Do not assume that creating a Public Profile automatically makes your business verified. Public profiles and verified status serve different purposes.

Common Reasons Your Snapchat Verification Request May Not Be Approved

Snapchat does not provide a public formula that predicts every approval or rejection. However, its published eligibility criteria offer useful guidance on areas that can affect an application.

Your account lacks a clear public identity

If your profile is difficult to connect to a real person or public figure, it may not demonstrate the authenticity required for Snap Star status.

Make sure your account represents the person you claim to be.

Your public content is limited

Snapchat considers regular public Stories as part of its review.

An account used almost entirely for private messaging may not demonstrate the public creator presence the program is designed to recognize.

Your audience engagement is weak or artificial

A large follower count does not guarantee approval.

Fake followers, purchased engagement, and other attempts to inflate statistics can undermine credibility. Focus on genuine audience activity instead.

Your public presence is difficult to establish

Snapchat considers notability and cultural relevance. If your application does not clearly establish your public identity or the nature of your work, you may need to strengthen your public presence.

This does not mean you must buy press coverage. Build a credible record of your work and represent your achievements accurately.

Your content violates platform rules

Content that violates Snapchat’s Terms of Service or Community Guidelines can undermine eligibility and may lead to other account consequences.

Review the rules and keep your public content safe and authentic.

You are confusing a paid badge with verification

Subscribing to Snapchat+ does not guarantee Snap Star status.

If your aim is to become a verified public figure or creator, use the official Snap Star request process rather than looking for a paid shortcut.

Beware of Snapchat Verification Scams

Because verification can be valuable to creators, scammers sometimes claim they can arrange a star in exchange for money.

Be cautious if someone offers:

  • Guaranteed Snap Star verification for a fee.
  • A secret method that bypasses Snapchat’s review.
  • Verification through an unofficial agency.
  • Faster approval in exchange for gift cards, cryptocurrency, or other payments.
  • A star in exchange for your password or two-factor authentication code.

Snapchat states that it does not charge for Snap Star verification and that third parties cannot influence its eligibility decisions.

Never give an unknown person access to your account to complete a verification request. Use Snapchat’s official support pages and application form.

If you receive a suspicious offer, do not rely on screenshots or claims that the person works with Snapchat. Verify the information through the official help center.

Snapchat Verification Guide Infographic

Frequently Asked Questions About Snapchat Verification

How many followers do I need to get verified on Snapchat?

Snapchat does not publish a fixed follower minimum that guarantees Snap Star verification. It considers audience engagement alongside public Stories, authenticity, notability, content quality, and compliance with its policies.

Can I get verified on Snapchat without being famous?

Snap Star is designed for public figures and creators with a genuine public presence. Snapchat considers multiple factors, including whether an account is known or culturally relevant. Ordinary account activity alone does not guarantee eligibility.

Does Snapchat+ give me a verified badge?

No. Snapchat+ is a paid subscription. Its optional badge indicates subscription status, not Snap Star verification or independent confirmation of identity.

Is Snapchat verification free?

Snapchat states that it does not charge for Snap Star verification. You should avoid anyone who promises guaranteed approval in exchange for payment.

How long does Snapchat verification take?

Snapchat does not promise a fixed review time in its published Snap Star guidance. Follow the instructions provided through the official application route and wait for a response.

Can a business get verified on Snapchat?

Eligible businesses may have a separate Public Profile verification process. Snapchat’s business support documentation advises eligible brands to work with their account team. This is different from the Snap Star program for public figures and creators.

Can Snapchat remove a verification badge?

Yes. Snapchat reserves the right to revoke Snap Star status. Its published reasons include policy violations, impersonation, artificially increasing followers, and other conduct that undermines eligibility.

Where can I apply for Snapchat verification?

Start with Snapchat’s official support page, How do I become a Snap Star?. It explains the eligibility factors and links to the official request form.

Final Thoughts

Getting verified on Snapchat is not about finding a hidden setting or paying for a special badge. The official creator verification route is the Snap Star program, and Snapchat evaluates the authenticity, public presence, engagement, notability, and quality of an account.

If you want to apply, start by making your public identity clear, publishing original Stories regularly, building a genuine audience, and following Snapchat’s rules. Then review the official eligibility guidance and submit your request through Snapchat’s own form.

Remember that there is no published follower number that guarantees approval. A large audience can help demonstrate engagement, but it does not replace authenticity or public relevance.

Most importantly, do not pay anyone who promises a guaranteed star. Snapchat says verification is free and that third parties cannot influence its decisions.

Build a public presence that people genuinely value, keep your account secure, and use the official application route when you are ready.

More Snapchat Tips You May Find Helpful

Getting verified on Snapchat is only one part of building an active, recognizable profile. Understanding the platform’s features, slang, and everyday interactions can also help you create a better experience for your audience.

These guides cover practical Snapchat features and common chat expressions. While they do not affect Snap Star eligibility directly, they can help you become more familiar with the platform and its community.

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